DR.PAPAYA — MOBILE CRYPTO BET APP

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BEHANCE

INSTAGRAM

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WEB DESIGN

RESEACRH

PRODUCT DESIGN

Brief description

Papaya is a crypto game - an app that allows its users to earn money over the long term. It is not for those who want to make money here and now. It is used by forward-thinking people and people who want to be like the Warren Buffett of the future.

CHALLENGe

‍Clear Design: Analyzing target audience and competition, we adopted a minimalistic bento-style, ensuring a user-friendly design for the multifunctional app.
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‍Distinctive Branding: The Juicy-Orange color, inspired by the fruit, became synonymous with Papaya, setting it apart and ensuring recognition.

solution

Undefined Structure: The absence of a game structure was met with strategic sessions to define tasks and establish a foundation.

‍Ambiguous Vision: Despite unclear app appearance, collaboration with Papaya ensured a design solution exceeding user expectations.
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In overcoming challenges, HRMT Design Agency not only delivered success but established Papaya as a top-of-mind investment platform.

SERVICES

UX\UI design 
Branding
Animation 
Social media pack

SECTOR

iGaming
Crypto

development time

14 days

tools

Figma, Photoshop

team

Lead UX/UI Designer

denys yavorsky

Art Director

danylo harmatenko

PROCESS STEPS

Papaya Play2Earn App 

What sets Papaya apart is its focus on long-term cryptocurrency predictions, allowing users to bet on the future direction of crypto rates for up to a year ahead. This makes it unique and allows you to develop yourself and invest in your future.

Our challenge: As usual team of Papaya came to us to bring this project to life as soon as possible. The problem was, that nobody had any structure of the game and they didn’t know what the final app would look like  

What we did: Plan then Execute We know that if your plan is bad or you don’t have it - nothing will work for your side. You won’t get anywhere - because you don’t know what is your direction.

In the beginning, we had 3 strategic sessions with HRMT and the Papaya team to make technical tasks, app architecture, and design user flow for the app.   

Afterward, we started to crush the design side: analyzing Target Audience. Niche, Competition, and came to the conclusion that the app contains a lot of functional and we need to make the design as clear as possible. We picked a minimalistic bento-style for this.

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The highlight of the app was its Juicy-Orange color of the same-named fruit. At first look, people perceive it the same as other oranges but as soon as leave an app and look for example, at Clementine or another app with an orange color like “Zappier” - you begin to realize how unique it is.  

Result: We became Top Of Mind of our users and now a lot of people invest peacefully.   

Do you want your project to be Top Of Mind like Sneakers within chocolate bars?) Press the button “I have an idea” and begin your journey to outstanding design

what others say

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review

5.00/5.00

Reviews in progress

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